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CIMA E3 - Strategic Management Question Tutorial 認定 CIMAPRO15-E03-X1-ENG 試験問題:
1. Z is a medium-sized UK based accounting practice. Z operates a graduate training scheme. The trainees are given an induction and then placed on a three-year training programme designed to help develop professional skills and experience.
The training programme has been in existence for many years. However, there is no clear consensus amongst the partners of Z about what the trainees should be able to do on completion of the programme and therefore what the training programme should emphasize. This lack of clarity is affecting the morale and commitment of the trainees and significant numbers are failing the programme or leaving to join a rival firm.
Z's HR Department recognizes the need for committed and well motivated accountants to meet the increased expectations of clients and the competition from rival firms. The HR Department has identified changes to the training programme that can be implemented gradually through a series of initiatives.
Which TWO of the following statements regarding the change required in Z are correct? (Choose two.)
A) The change would be classified as a 'revolutionary change' according to Balogum and Hope Hailey.
B) The need to manage the competitive position is an example of an 'external direct trigger' for change.
C) The skills, abilities and competences of the organization's employee's are a 'hard' factor according to the McKinsey 7 S model.
D) The plans to combat competition would be considered as a 'structure' factor according to the McKinsey 7 S model.
E) Understanding which day-to-day behaviors to reinforce within the training programme, is about 'routines and rituals' according to the Cultural Web.
2. CCC is a software design company. The Board of CCC has always openly encouraged partnerships with a wide range of designers and other organizations in its industry in order to continually develop and enhance the services it offers and to utilize the expertise and knowledge of a range of individuals and organizations. CCC's staff have also been highly creative and innovative in the design services they provide. CCC regularly analyses and keeps up to date with changes in the environment in which it operates. CCC operates a sophisticated website to promote its services and keep in touch with its service users.
Which TWO of the following attributes of a change adept organization, as defined by Kanter, has CCC demonstrated? (Choose two.)
A) Openness to collaborate
B) Sophisticated systems
C) Continual service development
D) Imagination to innovate
E) Environmental awareness
3. According to Porter's Five Forces model, which of the following would be evidence of high buyer power?
A) There is a concentration of buyers.
B) Products are not standardized and buyers cannot easily switch to another product.
C) There is a low probability of backward integration.
D) Buyers are fragmented and act independently of each other.
4. Plush is a medium-sized hotel which recently opened on the outskirts of a city which is popular with tourists. It has a sophisticated website which allows customers to pre-book rooms and additional items, such as meals in its restaurant and tickets for popular tourist attractions in the city.
Plush has listed its website on a popular hotel price comparison website, which allows customers to compare prices and facilities of hotels in the same area and this has resulted in over 60% of Plush's customer bookings so far.
Since listing on the price comparison website, the Sales Manager of Plush has noticed that the prices offered by its nearest competitors have reduced dramatically and their range of special offers have also increased.
Which TWO of Porter's Five Forces have been most affected by the use of the price comparison website by the hotels in the same area as Plush? (Choose two.)
A) Bargaining power of suppliers.
B) Threat of new entrants.
C) Threat of substitutes.
D) Competitive rivalry.
E) Bargaining power of customers.
5. Which of the following categorizations would be correct, according to McFarlan's Strategic Grid, for a system which is critical to sustaining existing business but its future strategic importance is considered to be low?
A) Support
B) Turnaround
C) Strategic
D) Factory
質問と回答:
質問 # 1 正解: B、C | 質問 # 2 正解: C、E | 質問 # 3 正解: A | 質問 # 4 正解: C、E | 質問 # 5 正解: A |