Salesforce Marketing-Cloud-Administrator 問題集

質問 1：
Northern Trail Outfitters wants to pass the email address of a subscriber to a landing page through a URL parameter from a promotional email.
Which Marketing Cloud capability allows for secure transmission of the email address?
A. Cloud Pages URL AMP script function
B. Web Analytics Connector
C. Link Wrapping
正解：A
解説: (Topexam メンバーにのみ表示されます)

質問 2：
Northern Trail Outfitters requires all subscriber files placed on the SFTP for import be encrypted.
Which activity in Automation Studio could be used to decrypt the file to prepare for Importing?
A. Data Extract Activity
B. Decryption Activity
C. Import Activity
D. File Transfer Activity
正解：D
解説: (Topexam メンバーにのみ表示されます)

質問 3：
Northern Trail Outfitters (NTO) rolled out a global SMS initiative three months ago, as their customers have shown great interest in receiving promotions via text. However, NTO was notified they are already at 75% utilization for their annual Super Messages.
Why could this be the case?
A. A multiplier is applied to each SMS message based on the destination country
B. The majority of NTO's subscriber base is in the United States.
C. Mobile Push was enabled by mistake, which consumes Super Messages when not in use.
D. Each email consumes five super messages when sending below a certain threshold.
正解：A
解説: (Topexam メンバーにのみ表示されます)

質問 4：
What are entry source types for Journey Builder?
A. Data Extension, Audience Studio, API Event, Date Based Event
B. Data Extension, Cloud Pages, Email List, API Event
C. Data Extension, Salesforce Community, GA360, Email List
D. Data Extension, Email List, API Event, Date Based Event
正解：D
解説: (Topexam メンバーにのみ表示されます)

質問 5：
A customer is developing a new eCommerce section of their website and plans to leverage transactional data in customer journeys.
Which two Marketing Cloud features will support this effort?
Choose 2 answers
A. Cloud Pages
B. Data Designer
C. Content Builder
D. Web Analytics Connector
正解：B,C
解説: (Topexam メンバーにのみ表示されます)

質問 6：
Northern Trail Outfitters wants to set up their Send Log data extension Which three considerations should be made for long term success?
Choose 3 answers
A. Log attribute data necessary for auditing communications
B. Log all variable data captured in emails at send time
C. Set the period to a fixed date in the Data Retention Policy
D. Add custom fields not included in the Send Log Template
E. Apply an appropriately-scoped Data Retention period
正解：A,D,E
解説: (Topexam メンバーにのみ表示されます)

質問 7：
What elements of CAN-SPAM should the Marketing Cloud admin ensure are present for each Commercial send?
A. Business name and physical mailing address
B. Preference Center link and physical mailing address
C. Preference Center link and a link to the business website
D. Business name and a link to the business website
正解：B
解説: (Topexam メンバーにのみ表示されます)