adwords-searchの無料問題集（235題）、adwords-search認定試験参考書

Google adwords-search 問題集

試験コード：adwords-search

試験名称：Google Search Advertising Advanced Exam Practice Test

最近更新時間：2024-12-17

問題と解答：全235問

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質問 1：
Ivan has created advertisements for his online printing business. His ads have been running for two months, and he'd like to get a sense of where his ads are geographically being shown. How can Ivan see the geographical information where his Google AdWords are being shown?
A. Unless Ivan creates a location targeting ad, he won't see this information.
B. Ivan must create a Geographic Performance Report in his account.
C. Ivan must create an IP Address report, and then resolve the IP addresses to locations.
D. Ivan must create an IP Address Report; Google will resolve the IP Address to locations.
正解：B

質問 2：
You are managing a Google AdWords account for your company. Your manager informs you that she wants you to create a daily budget of $75 and hit this budget everyday in Google ads, but also get the most clicks as possible for this budget. Considering this scenario, which of the
following tools will help you hit your daily budget of $75, and still maximize the clicks you receive?
A. Use the conversion optimizer
B. Use the ad scheduling option
C. Use the automatic bidding option
D. Use a CPM ad campaign
正解：C

質問 3：
Beth is advising Mark on his online business and his SEO and SEM goals. Mark has identified his first goal of search engine marketing: to get people to sign up for his free newsletter. Beth agrees that this is a good goal. What term should Beth and Mark use to describe their goal in this instance?
A. Conversion
B. Client
C. Branding
D. Direct response
正解：A

質問 4：
Allen is using the Traffic Estimator tool to predict the amount of traffic he'll receive for his Google AdWords ads, based on keyword targeting. Allen notices that Google can also recommend a CPC bid for the keywords he's generated. At what percentage of the time does Google say, that their suggested value should deliver ads in the top position ?
A. Zero. The traffic estimator does not work with keyword targeting, only CPM bidding.
B. 50 percent
C. 85 percent
D. 75 percent
正解：C

質問 5：
Alice manages several AdWords accounts and she has three assistants who help with the management of the accounts. Alice receives a phone call from one of her clients regarding recent Google AdWords clicks. The client reports that he thinks something is amiss with his account, and thinks someone has changed the budget. How can Alice review any changes to the account and, if necessary, determine if someone has made changes to the account's budget?
A. Alice should use the Change History Tool.
B. Alice should use the AdWords API.
C. Alice should use the My Client Center.
D. Alice should use the AdWords Editor.
正解：A

質問 6：
Martha has created two ads through Google AdWords. Both ads show that they are eligible, but one ad has the message 'Bid is below the first page bid estimate' and a value for the bid. Which one of the following is an improvement Martha should try, to optimize her ads?
A. Change her ad to an image ad
B. Increase the ad's cost per click bid
C. Increase the ad's cost per impression bid
D. Change the destination URL of her ad
正解：B

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Google Search Advertising Advanced Exam Practice Test 認定 adwords-search 試験問題:

1. You have created a report for you and your client, regarding several performance factors. You
receive an email asking you to download your report from the Report Center. Your report, as it turns out, is too big for Google to email. What is the maximum size of reports in an email sent through Google?

A) 66MB
B) 50MB
C) 2MB
D) 25MB

2. You are a Google AdWords professional explaining how your client should create a budget for their Google AdWords campaign. The client is confused how Google AdWords determines the lowest possible value for the highest position of the ad. You explain that Google AdWords uses a combination of the Quality Score and the CPC bid. The customer still isn't satisfied and wants a more in-depth explanation. Which of the following is the best description how Google AdWords determines ad ranks in search pages?

A) Google AdWords considers whoever bids the highest for a keyword and then that person moves to the top of the order.
B) Google AdWords will divide the Ad Rank of the ad showing beneath you by your Quality Score, then round off to the nearest cent.
C) Google AdWords will divide the Ad Rank of the average bid of all ads competing you're your keywords by your Quality Score, then round off to the nearest cent.
D) Google AdWords will divide the Ad Rank of the ad showing above you by your Quality Score, then round off to the nearest cent.

3. Placements are the locations on the Google Content Network where an ad can appear. What targeting features are offered by AdWords to target ads to the placements?
Each correct answer represents a complete solution. Choose all that apply.

A) Automatic placements
B) Managed placements
C) Excluded placements
D) Manual placements

4. Which of the following is used to track the number of users elected to subscribe to a newsletter?

A) Leads
B) View of a key page
C) Signup label
D) Purchase/Sale

5. You are investigating Google AdWords double-serving policy for a client. You learn that Google AdWords doesn't allow multiple ads from the same client, based on duplicate keywords. You also learn that individuals advertising for themselves, or for their own businesses, may only have a single AdWords account. Does Google have any exceptions for the number of AdWords account a person can manage?

A) Yes, if you have two or more landing sites on different domains, you can manage one Google AdWords account for each domain.
B) No. All Google AdWords participants can have just one Google AdWords account.
C) Yes, if you have two or more products to sell from the same domain, you can manage one Google AdWords account for each product.
D) Yes, if you use a My Client Center account, you may have multiple accounts.

質問と回答：

質問 # 1
正解： C

質問 # 2
正解： B

質問 # 3
正解： A、B、C

質問 # 4
正解： C

質問 # 5
正解： D