adwords-displayの無料問題集（221題）、adwords-display認定試験参考書

Google adwords-display 問題集

試験コード：adwords-display

試験名称：Google Display Exam Practice Test

最近更新時間：2024-12-15

問題と解答：全221問

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質問 1：
Chris has enrolled in the Google Content Network and he's using the cost-per-click bidding
approach. He's also decided to use the conversion tracking code for his website to see how his
conversions are performing. Of the following, where should Chris place the conversion code in his website?
A. Between the <body> tags
B. The conversion code goes into the ad code, not the website code.
C. Header
D. Footer
正解：A

質問 2：
Beth has created a Google AdWords search ad for her company. She has configured the bidding option to focus on clicks, automatic, bidding, and no CPC bid limit with a daily budget of $25. Beth would also like to configure the ad scheduling to determine when her ads must show. When Beth tries to configure the ad scheduling options she is not allowed to do so. Why CANNOT Beth configure the ad scheduling?
A. Campaigns with a daily budget less than $50 cannot use ad scheduling.
B. Automatic bidding campaigns cannot use ad scheduling.
C. Campaigns that focus on clicks cannot use ad scheduling.
D. Campaigns with no CPC bid limit cannot use ad scheduling.
正解：B

質問 3：
Consider an advertiser that is trying to sell more coffee beans. The advertiser has identified
keywords for the ad groups: gourmet coffee beans, organic coffee beans, and French roast beans. Which keyword wouldn't be a good choice to include in the ad group gourmet coffee beans?
A. Gourmet coffee beans
B. French roast coffee beans
C. Specialty coffee
D. Gourmet coffee
正解：B

質問 4：
You are creating an InVideo overlay ad unit based on YouTube's FLA template. As you create this ad, you must follow some very specific requirements for the overlay to be accepted by YouTube. Which one of the following statements is an accurate statement about the overlay advertisement?
A. The maximum file size is 120KB, the maximum animation is 30 seconds, and the frame rate must be set to 10 frames per second.
B. The maximum file size is 10KB, the maximum animation is 3 seconds, and the frame rate must be set to 30 frames per second.
C. The maximum file size is 100KB, the maximum animation is 10 seconds, and the frame rate must be set to 30 frames per second.
D. The maximum file size is 100KB, the maximum animation is 10 seconds, and the frame rate must be set to 25 frames per second.
正解：D

質問 5：
Lily has created a display campaign to help support her consulting business. She wants to create more display ads based on themes and templates. Which Google AdWords tool will she use to accomplish the task?
A. My Change History tool
B. Conversion optimizer
C. Keyword tools
D. Display ad builder
正解：D

質問 6：
Cara wants to include her advertisements on YouTube. You've told her that she can use the
auction-based model using Google AdWords to get her advertisements on YouTube. What other model can Cara use to get her advertisements on YouTube?
A. Performance-driven campaigns with CPC or CPM sales
B. CPM sales and video ad sales
C. Placement sales directly through Google Content Network selection
D. Reservation-based model where placements are purchased directly through YouTube ad sa les
正解：D

質問 7：
Howard is a Google AdWords consultant for the HKQ Company. He is reviewing the videos the
HKQ Company has loaded to YouTube through YouTube Insights with Hal, his contact at the HKQ Company. Howard and Hal want to review the videos performance to create a strategy to refine the videos for better performance. YouTube Insight offers several different reporting features for a YouTube account. Which one of the following is NOT one of the reporting features that YouTube Insight offers for review?
A. Community
B. Referrers
C. Views
D. Discovery
正解：B

質問 8：
Bob is reviewing his Google AdWords for the Google Content Network, which has been running for the past sixty days. Bob is interested in the view-through conversion tracking. What is viewthrough conversion tracking?
A. It's the cost of conversions that have happened after a user saw Bob's ad online.
B. It's the number of conversions that have happened after a user saw, but didn't click, Bob's ad.
C. It's the conversion rate for ads in the Google Content Network.
D. It's the number of conversions that have happened from a video ad.
正解：B

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Google Display Exam Practice Test 認定 adwords-display 試験問題:

1. Beth has created a Google AdWords search ad for her company. She has configured the bidding option to focus on clicks, automatic, bidding, and no CPC bid limit with a daily budget of $25. Beth would also like to configure the ad scheduling to determine when her ads must show. When Beth tries to configure the ad scheduling options she is not allowed to do so. Why CANNOT Beth configure the ad scheduling?

A) Campaigns with a daily budget less than $50 cannot use ad scheduling.
B) Automatic bidding campaigns cannot use ad scheduling.
C) Campaigns that focus on clicks cannot use ad scheduling.
D) Campaigns with no CPC bid limit cannot use ad scheduling.

2. Shelly has created an ad for the Google Content Network, and her ad has been running for four days. Shelly decides that she needs to add some negative keywords to her campaign to refine the results and the keywords that trigger her ad. How does Shelly add negative keywords for her campaign?

A) Shelly will click the campaign she wants to refine, then she will click the Settings tab, and then she will click the keywords options, and add the negative keywords.
B) Shelly will click the campaign she wants to refine, then she will click the Keywords tab, and then she will click the Negative keywords options, and add the negative keywords.
C) Shelly will click the campaign she wants to refine, then she will click the Opportunities tab, and then she will click the Negative keywords options, and add the negative keywords.
D) Shelly will click the campaign she wants to refine, then she will click the Settings tab, and then she will click the Negative keywords options, and add the negative keywords.

3. Jerry is using the video targeting tool as seen in the image given below to target channels.
His assistant, Annie, wants to know what the number 26,826 means in the image. What should Jerry tell Annie?

A) It is the average number of times per day the ad can be viewed on YouTube.
B) It is the total number of times the video channel has already been viewed on YouTube.
C) It is the number of other advertisers that have sponsored an ad on this YouTube channel.
D) It is the average number of impressions Jerry's ad will receive based on the video and the designated channel.

4. You work as a consultant for uCertify Inc. You are managing Google AdWords campaign for the company. You launch a new display campaign. After two weeks of launching the campaign, you plan to exclude additional sites and change bids. According to AdWords display best practices, what should you do before making significant changes to your display campaign?

A) Wait until your campaign has accrued fifty or more conversions and 1000 or more clicks pe r site.
B) Wait until your campaign has accrued one or more conversions and fifty or more clicks per site.
C) Wait until your campaign has accrued 100 or more conversions and 1000 or more clicks pe r site.
D) Wait until your campaign has accrued five or more conversions and 100 or more clicks per site.

5. Mary wants to participate in a reservation campaign on YouTube for her company. She has been working with some designers to create ads, videos, and other content for the campaign. YouTube offers four types of reservations; which one of the following is NOT one of the reserved media placements available on YouTube?

A) AdWords Auction
B) YouTube Run-of-Site
C) YouTube Homepage
D) Partner Watch Pages

質問と回答：

質問 # 1
正解： B

質問 # 2
正解： B

質問 # 3
正解： A

質問 # 4
正解： D

質問 # 5
正解： A