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CIMA E3 Strategic Management 認定 E3 試験問題:
1. F is an entrepreneur who runs a chain of health food shops in Country M. There are no other similar health food shops operating in Country M and the chain has rapidly grown over the last three years. F wishes to continue to grow his chain of shops but is aware that he lacks the funds to enable him to grow at the pace which the market is demanding. He is also concerned that continued rapid growth will result in him losing control over the strong brand reputation and identity that he has built up for the chain of shops.
Which of the following would be the most feasible strategy for F to adopt to continue to grow his business?
A) Acquisition
B) Franchising
C) Licensing
D) Joint venture
2. You have been given responsibility, as a newly qualified management accountant, for delivering an ambitious project to centralize and computerize the accounts function within a medium-sized, geographically dispersed business. The timetable also requires the project to be delivered within a very short timescale with limited resources. You have built a team to deal with these proposed changes.
With regard to effective teams and change, which THREE of the following statements are correct? (Choose three.)
A) Teams that cross departmental boundaries can develop new performance criteria.
B) Individuals must become more than they were when working alone and must develop new commitments and behaviors.
C) Teams should continue after their purpose has been served.
D) Teams play minor roles in institutional change.
E) Teams enhance learning and address change directly through creating recommendations and new ideas.
F) Teams that cross departmental boundaries can destroy shared values.
3. RST is a national airline that differentiates itself by the quality of service it provides to its passengers. Place the appropriate Value Chain activity next to each aspect of RST's service.
4. DDD is a business which sells entertainment products and now wants to move to a position where it uses e-business as a fundamental part of its business strategy.
Which of the following benefits would result from DDD's use of e-business? (Choose all that apply.)
A) Cost reductions because of lower overheads and cheaper procurement.
B) Easier access to loan finance.
C) Increased online revenues.
D) An increased use of tacit knowledge.
E) Better control of information through monitoring website activity.
F) A reduction in labour turnover and higher morale.
5. FFF is considering developing a new website that will allow it to advertise and sell its high quality jewellery products online. The Board of FFF has identified that the cost of developing and managing a website would be relatively low. It is predicted that FFF will sell only a small percentage of its products through the website, as most customers like the personal experience of shopping in store.
However, research undertaken by the Marketing Director indicates that the website could be used very successfully by FFF for online marketing and customer communication. Therefore, the Marketing Director has suggested that FFF should develop an IT/ IS strategy to ensure a strategic focus for its website development. However, most of FFF's Board members, who are the main shareholders of the business, believe that developing an IT/IS strategy is unnecessary in order to develop and manage its website.
Which of the following arguments could be made by the Marketing Director to the Board of FFF to persuade it that an IT/ IS strategy would be appropriate in relation to the current website development?
A) IT/ IS forms the basis of FFF's competitive advantage and therefore requires a strategic focus.
B) IT/ IS is fast moving and FFF can take advantage of new technologies as they become available, if managed strategically.
C) IT/ IS is very expensive and without a strategic focus there is a risk of costly mistakes.
D) IT/ IS is expected by FFF's key stakeholders and should therefore have a strategic focus.
質問と回答:
質問 # 1 正解: B | 質問 # 2 正解: A、B、E | 質問 # 3 正解: メンバーにのみ表示されます | 質問 # 4 正解: A、C | 質問 # 5 正解: B |