質問 1：A company uses B2C Commerce, Experience Cloud, and Marketing Cloud. Now the company wants to enable Social Login with Facebook, Google, and Twitter to increase their conversion rates. Currently, Customer Identity is in use and two types of accounts are available: Individual accounts and household accounts.
Which consideration should a Solution Architect keep in mind when configuring seamless cross-cloud identity?
A. Commerce Cloud will be the system of record for customer shopping data, including individual profile and authentication credentials.
B. To create the external authenticated profile in Commerce Cloud, Service Cloud will need to invoke a remote OAuth2 authentication request to Commerce Cloud.
C. Full access (full) scope will request access to all accessible data that the third-party provides.
D. The Commerce Cloud to Service Cloud connector supports both person account and contact accounts out-of-the-box.
正解：A
解説: (Topexam メンバーにのみ表示されます)
質問 2：Universal Containers is about to expand from their existing product efforts around watches into creating smart watches. These watches are intended to integrate with the users smart phone but also gather and collect health data from the watch and the phone. Universal Containers has never had to manage or work with health related data and are concerned about how to go further while still keeping their users trust.
What is a next step a Solution Architect should suggest to provide UC the kind of understanding they are looking for"?
Choose 1 answers
A. Does the team need front-end development capabilities?
B. Run a Consequence Scanning Workshop to understand the impact of the work
C. Run a Journey Mapping Workshop to understand the users' interactions with the system
D. Speak with a Legal Expert in regards to HIPPA and PHI Data
E. Run a Requirements Gathering Workshop to start creating the build requirements
正解：B
解説: (Topexam メンバーにのみ表示されます)
質問 3：Refer to the exhibit.
A company plans to adopt Salesforce for a number of their needs, including an internal CRM, a public B2C Commerce storefront with order management functionality, and an extensible API framework to integrate with other systems, as well as marketing automation. The overall system landscape of the proposed solution is shown above.
Which three considerations are important for this scenario? Choose 3 answers
A. The Salesforce Platform can be used for customer master and consent management, or it can Integrate with a third-party Master Data Management system.
B. Order Management System (OMS) is a B2C Commerce product but it does not run natively on the core Salesforce Platform.
C. Marketing Cloud enables personalization, journey orchestration, and cross-channel messaging.
D. Tableau requires MuleSoft in order to access data outside of the Salesforce Platform.
E. Salesforce products, including Sales Cloud, Service Cloud, Experience Cloud, and Order Management System (OMS) run on the same physical platform and share a common data model.
正解：A,B,E
解説: (Topexam メンバーにのみ表示されます)
質問 4：A company wants to integrate B2C Commerce and Marketing Cloud so that customers shopping online can be segmented for marketing campaigns like Abandoned Cart and Post Purchase Journeys.
Which two actions are needed to enable an Abandoned Cart Journey?
Choose 2 answers
A. Implement the Marketing Cloud coilect.js through the storefront by using the Connector's reference implementation
B. Integrate product, order, and customer data feeds into Service Cloud objects
C. Integrate product, order, and customer data feeds into Marketing Cloud Data Extensions
D. Use Mulesoft to bring order and customer data feeds from B2C Commerce to Marketing Cloud
正解：A,C
解説: (Topexam メンバーにのみ表示されます)
質問 5：Northern Trail Outfitters (NTO) is at the beginning of an implementation of B2C Commerce and is now discussing the communication flow. They are designing the flows between systems to send password resets via email when a new account is created in B2C Commerce or the email address is updated.
Considering NTO also uses Service Cloud and Marketing Cloud, which feature should a Solution Architect suggest to optimize the end-customer experience while also ensuring that tracking is visible to service agents?
A. Commerce Cloud Email Service
B. Marketing Cloud Journey Event
C. Marketing Cloud Triggered Send
D. Service Cloud Email Service
正解：C
解説: (Topexam メンバーにのみ表示されます)
質問 6：A company had strong new-customer growth for the year but has noticed that lifetime value has been declining. They want to run automated re-engagement campaigns with customers who made purchases in the last 24 months but are unsure of where to start. They have Service Cloud, Marketing Cloud, and B2C Commerce implemented and recently began using CRM Analytics.
Which two recommendations should a Solution Architect provide to the company to improve the success of the automated campaign?
Choose 2 answers
A. Use CRM Analytics to analyze customer engagement history over the last 24 months
B. Generate personalized coupon codes in B2C Commerce and send them through Marketing Cloud to be able to effectively track impact of campaigns
C. Use SMS as a channel due to its significantly higher engagement rate as compared to email
D. Configure Einstein Recommendations in Marketing Cloud to automate segment generation for Journey Builder
正解：C,D
解説: (Topexam メンバーにのみ表示されます)
質問 7：A company recently launched their ecommerce sites for three countries: Australia, New Zealand, and Singapore. The company is now looking to set up marketing automations using Marketing Cloud.
Their B2C Commerce is configured with two realms: ANZ and SE Asia. Each country has a site within their respective realm: Australia and New Zealand sites are within ANZ and Singapore is within SE Asia.
Which account hierarchy should a Solution Architect recommend for the Marketing Cloud set up?
A. Use a separate Marketing Cloud tenant for each realm and map business units to sites within each realm
B. Use a single Marketing Cloud tenant and map business units to each site irrespective of the realm
C. Use a single Marketing cloud tenant and map business units to each realm
D. Use a separate Marketing Cloud tenant for each site
正解：B
解説: (Topexam メンバーにのみ表示されます)
質問 8：A company wants to use Marketing Cloud to send customer electronic receipts that originate from its point of sale (POS) system. The company has a need for the receipt to be sent no more than 10 minutes after purchase and would like to track all email sends that are being placed to that customer, The Marketing Cloud Contact Key should be the Service Cloud Contact ID.
What solution should a Solution Architect recommend to achieve this need?
A. Make an API call from the POS to Marketing Cloud te send the electronic receipt. No call is required to Service Cloud to fetch the Contact IO as this information is already available at the POS.
B. Make an API call from the POS to Marketing Cloud to send the electronic receipt and then call Service Cloud to add the customer if they do not exist. Use an automation in Marketing Cloud nightly to remove any duplicate contacts that may be introduced with Marketing Cloud Connect.
C. Make an API call from the POS to Service Cloud to add the customer if they do not exist; leverage a custom object to send details to Marketing Cloud via Marketing Cloud Connect and synchronized data sources to send the electronic receipt.
D. Make an API call from the POS to Service Cloud to retrieve the Service Cloud Contact ID. If the customer does not exist, submit a POST to Service Cloud to create the Contact ID, then send the Contact ID to Marketing Cloud via an API to send the electronic receipt.
正解：A
解説: (Topexam メンバーにのみ表示されます)
TopExamは君にB2C-Solution-Architectの問題集を提供して、あなたの試験への復習にヘルプを提供して、君に難しい専門知識を楽に勉強させます。TopExamは君の試験への合格を期待しています。
Salesforce B2C-Solution-Architect 認定試験の出題範囲：
| トピック | 出題範囲 |
|---|
| トピック 1 | - Discovery and Customer Success: This topic equips solution architects to master customer engagement by planning agendas, gathering and documenting requirements, and crafting designs tailored to scenarios. It emphasizes product selection based on Salesforce's capabilities and validates B2C architecture by addressing systems of record, key objects, and risks. Additionally, the topic enhances skills to recommend implementation approaches, articulate relative effort, and manage dev-ops lifecycles in multi-cloud environments to meet change management objectives.
|
| トピック 2 | - Data Models and Management: The focus here is on articulating Commerce object relationships, integrating systems for prioritized business objectives, and employing Salesforce privacy management features. Solution architects also gain the expertise to extend standard data models for high-volume processing, navigate system limitations, and implement best practices for data migration strategies using Salesforce tools.
|
| トピック 3 | - Integration: This topic prepares solution architects to design multi-cloud integrations, recognizing OOTB features, system constraints, and the need for custom solutions. It delves into recommending integration patterns suited to data volumes, latency, and compliance requirements, while demonstrating secure methods to connect Service Cloud, B2C Commerce, and Marketing Cloud environments using APIs and protocols.
|
| トピック 4 | - Functional Capabilities and Business Value: Solution architects gain expertise in aligning Salesforce B2C products to customer requirements, showcasing seamless consumer journeys across marketing, purchasing, servicing, and loyalty. This topic further demonstrates optimizing post-purchase experiences in multi-cloud solutions, delivering outstanding customer satisfaction by leveraging Salesforce's integrated capabilities.
|
参照：https://trailhead.salesforce.com/help?article=Salesforce-Certified-B2C-Solution-Architect-Exam-Guide
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