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Oracle 1Z0-1032-21 問題集

1Z0-1032-21

試験コード:1Z0-1032-21

試験名称:Oracle Responsys Marketing Platform 2021 Implementation Essentials

最近更新時間:2025-03-04

問題と解答:全73問

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質問 1:
Yousend the same email campaign out on the first Tuesday of every month to announce the month's specials.
You are interested in comparing how subscribers responded to the emails in the first three days following the send date during the last three months.
How should you configure a report to do this?
A. Select the 30-day Campaign Performance Report, select just the campaigns desired, and the filter by "3 Days since Launch".
B. Create a report with Dimension=Campaign-Launch Date for each campaign, desired performance measures, and date measure = Interval. Configure this measure to include 0 - 3 days from launch.
C. Select the 90-day Campaign Performance Report, select the campaigns and measures desired, and then just filter by "First 3 Days after Send".
D. Create a separate report for each Campaign with performance measures within the Sent Date range for the first three days from launch. Export each report into Excel to assemble a summary report.
E. Create a report with Dimension=Campaign-Launch Date for each campaign and select the da measure = Sent Date. Configure this measure as of three days from launch.
正解:B

質問 2:
You have a banner image in an HTML file with clickthrough reference. It is named acme_marquee.htm and you have uploaded it into a folder named LOGOS in your Content Library.You want to insert it into the HTML campaign document that has been uploaded to the Responsys Content Library into the HTML campaign document.
Which RPL code should you use to insert this document?
A. <$insertdocument "cms : //contentlibrary/LOGOS/acme_marquee . htm">
B. <#include "cms : //contentlibrary/LOGOS/acme_marquee . htm">
C. <#assign banner="acme_marquee. htm"><#include "cms: //contentlibrary/ " + banner>
D. <document="${//all content/. . /acme_marquee.htm}">
正解:B

質問 3:
Your client's requirements state that they need to have more than one profile list in their account.
Which two statements are true about implementing this? (Choose two.)
A. If you have multiple profile lists, you must have separate programs, because allthe messaging events launched in a Responsys Program must refer to the same profile list.
B. The column to be used as the table's primary key must be named something different in each profile list.
C. It is acceptable to have the same individual (email subscriber) in several profile lists, because a record with the same email address can exist in multiple lists with different RIID_'s.
D. Special configuration must be done to use different IP addresses to send campaigns to different lists in the account.
正解:A,D

質問 4:
Your client is interested in using Rapid Retargeter to implementemail campaigns based on information about their known customers who have interacted with their website.
Which three of these Composite Events are exposed for Rapid Retargeter? (Choose three.)
A. products added to a shopping cart, where no additional event takes place
B. search strings entered into a website more than twice
C. products that were purchased
D. products that were browsed/viewed, where no additional event takes place
E. pages that were marked as favorite
正解:A,B,D
解説: (Topexam メンバーにのみ表示されます)

質問 5:
How should you set up files that list all the daily Opt-In and Opt-Out events collected by Responsys?
A. Create a SQL view that retrieves the Opt value column. Using Oracle Database Developer, connect to your Responsys database andpull the view data.
B. An Event Data Feed export can be created to run on a daily basis with Opt-In and Opt-Out event types selected.
C. In Program, you can use the SetData element to set this value to a supplemental table created to collect this information. The supplemental table can then be exported on a daily basis.
D. An export of the profile list can be done ona daily basis. From this file, the Opt-In and Opt-Out can be extracted using a tool such as Excel.
正解:B

質問 6:
Which statement is true about how you must configure a Responsys Profile list so you can beginsending Mobile SMS campaigns?
A. You can use the same Profile list for mobile campaigns that you are currently using for email campaigns.
B. You only need to define the COUNTRY_ code if you are sending SMS messages to subscribers outside of the default country setting for your account.
C. You can only modify profile lists used for mobile campaigns through Connect uploads.
D. All the data that you need to use to personalize mobile messages must be stored as columns in the Profile list.
正解:A

質問 7:
Your customer needs to capture information about subscribers that clicked on links categorized as blue eyeglasses products, so that they can then send them a follow-up promotional email.
How can you configure this in Responsys?
A. In the HTML of all campaign assets, the <a href> tag must use the ATR attribute inside the tag. The value of the attribute can be a value that will define that the link is meant for blue eyeglasses. In Responsys, use the link evaluator and enter the value of the attribute.
B. In the Account Management screen, select Set link tracking preferences and create a link category for blue eyeglasses. Set this category in link tables for any link regarding blue eyeglasses. You can use this link category in creating a filter definition.
C. In Message Designer, click the Link tracking button. You can create a link object for blue glasses.
Apply this object to all open programs that use current campaigns.
D. In the Link Table screen, open the Categories Designer window. Use the categories designer; create a blue glasses object that can be associated with all the link tables in Responsys and assign it to all current campaigns. You can use this link category in creating a filter definition.
正解:D

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Oracle Responsys Marketing Platform 2021 Implementation Essentials 認定 1Z0-1032-21 試験問題:

1. Your client has asked Why their campaign reports in Insight display the value of Not Specified for the Marketing Strategy and Marketing Program category.
How should you reply?

A) There is a substantial work required to set Marketing categories in your Responsys account, so we will request Customer Care to add this to your account configuration.
B) Because we didn't set up Marketing categories prior to going live, we can now ask Customer Care to add any categories you like to your reports.
C) Let's decide on values to use for Marketing Strategy and Marketing Program categories and enter them into Account Administration. Now before each campaign launch, in the Settings section of the Campaign Workbook, select the desired category setting touse for your reports in the future.
D) We need to choose from the Responsys list of standard Marketing category fields, and none of them really apply to your industry, so we aren't using this functionality.


2. Yousend the same email campaign out on the first Tuesday of every month to announce the month's specials.
You are interested in comparing how subscribers responded to the emails in the first three days following the send date during the last three months.
How should you configure a report to do this?

A) Select the 30-day Campaign Performance Report, select just the campaigns desired, and the filter by "3 Days since Launch".
B) Create a report with Dimension=Campaign-Launch Date for each campaign, desired performance measures, and date measure = Interval. Configure this measure to include 0 - 3 days from launch.
C) Select the 90-day Campaign Performance Report, select the campaigns and measures desired, and then just filter by "First 3 Days after Send".
D) Create a separate report for each Campaign with performance measures within the Sent Date range for the first three days from launch. Export each report into Excel to assemble a summary report.
E) Create a report with Dimension=Campaign-Launch Date for each campaign and select the da measure = Sent Date. Configure this measure as of three days from launch.


3. Your customer would like an Entry Tracking Variable that is usually not stored. They want it for various programs and it should be stored in a PET table.
How should you achieve this?

A) Locate the program with the Entry Tracking Variable and configure a Set Data to store the value in the specified PET table.
B) Locate the Entry Tracking Variable in the supplemental table and write a SQL statement that inserts the value in the PET table.
C) It is not possible to store an Entry Tracking variable in a PET table.
D) Locate the program with the Entry Tracking Variable and configure a Get Data to store the value in the specified PET table.


4. What three actions must you take to set up your new IP fordeliverability success with your major ISPs?
(Choose three.)

A) Do everything possible to remove lapsed, bounced, or old email addresses to increase the possibility of getting your emails into the inbox.
B) Automate the daily delivery of Insight Deliverability reports for your warm-up campaigns, especially the Feedback Loop reports to check on true spam complaint rates.
C) Ensure that your warm-up audiencelists consist of recently opted-in, opened/clicked within the last few months, or are known brand advocates.
D) Set up a backup IP address so you will get through to the inbox even if you are blocked by an ISP.


5. You built a seed group with three records to test combinations of data during campaign proof testing. All fields required for personalization are populated with test data. But when you try to preview or proof launch a promotional email campaign, an errormessage states that the proof list is empty.
Why is this happening?

A) The seed group is corrupted. You must delete and re-create the seed group with the test data desired.
B) When the EMAIL_PERMISSION_STATUS value for records in a seed group is set for O for Opt out, Responsys will suppress displaying personalization in preview mode or sending emails to those contacts. Confirm that EMAIL_PERMISSION_STATUS is set to I for Opt In.
C) You can only launch emails to a seed list; you cannot preview or send a proof launch to the seed list records.
D) You must have missed populating some of the fields being used for personalization in the records.
Check the data in the seed group for completeness.


質問と回答:

質問 # 1
正解: C
質問 # 2
正解: B
質問 # 3
正解: B
質問 # 4
正解: A、B、D
質問 # 5
正解: D

1Z0-1032-21 関連試験
1z0-1032-22 - Oracle Responsys Marketing Platform 2022 Implementation Professional
1Z0-1032-20-JPN - Oracle Responsys CX Marketing Platform 2020 Implementation Essentials (1Z0-1032-20日本語版)
1Z0-1032-20 - Oracle Responsys CX Marketing Platform 2020 Implementation Essentials
1Z1-1032 - Oracle Responsys Marketing Platform 2019 Implementation Essentials
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